LOS ANGELES: Real Web Marketing Inc. (https://www.realwebmarketing.net), a website marketing company located in Southern California, has announced that it is offering Facebook advertising management.
The company notes that Facebook advertising can be used for lead generation, to drive website traffic, to drive online e-commerce sales, to get likes for a Facebook company page, to get downloads of an app, or to drive traffic to a brick and mortar retail location.
Facebook allows advertisers to target potential customers by a number of factors, including:
- Demographics: You can target people by their education level, by their income or net worth, whether they are homeowners or by their home type, by life events like a birthday or anniversary or their being away from home, if they have a new job or are in a new relationship, newly married, or recently moved. You can target people who are parents. You can also target people by their politics. You can target people in a certain industry or with a specific job title.
- Interests: You can target people who have specific interests, like interest in a specific industry, or things like entertainment, family and relationships, fitness and wellness, food and drink, hobbies, shopping and fashion, sports and outdoors, or technology.
- Behaviors: You can target users of specific mobile phone brands, people who recently bought a car, owners of specific car brands, people who made charitable donations and in what categories, people who have a specific operating system or use a specific browser, people who are expats from various countries, people who are investors of various types, you can select African Americans, Asians, or Hispanics, you can select people who have made recent purchases and in specific categories such as sports or household or technology, and you can select people who are recent home buyers or recent mortgage borrowers.
John Eberhard, President of Real Web Marketing Inc., stated, “Pay per click advertising continues to change rapidly today. Facebook advertising has changed a lot in recent years. One of the best things about Facebook advertising is the different ways you can target potential customers, methods not available on any other ad platform.”
John Eberhard has been involved in marketing for a wide variety of businesses for 29 years. Real Web Marketing Inc. was founded in 1999 in the Los Angeles area, and has clients all over the U.S, in a wide variety of fields such as health care, consulting, construction, home improvement, skin care, debt counseling, personnel recruitment, court reporting, attorneys, business consulting, restaurants, drug rehabilitation, publishing, software, residential and commercial real estate, dance instruction, tax consulting, plumbing, tree nurseries, landscaping and many others. The services offered by Real Web Marketing Inc. include pay-per-click campaign management, website design, search engine optimization, social media marketing, link building, online PR, print design, market research, and video production and marketing. The company is also a Google Partner and is Google AdWords Certified. The company can be reached at 661-441-2429, or on their website at https://realwebmarketing.net.